Package design for bandages

First aid

Draco from Dr. Ausbüttel is the pharmacy-exclusive alternative in wound care. The range includes household, specialty and sterile wound bandages. For the first time, the design principle unifies the products through a uniform appearance and a unique packaging form.

What we did for Draco:

  • Packaging

    Introduction of the distinctive pocket box principle
  • Package design

    Creation of a uniform umbrella brand management and consistent product communication
  • Artwork

    Visualization of the 38 products through subtle, photorealistic artwork
  • Printing materials

    Development of a communicative all-round design and the print templates for all products in the free choice