The first complete feed from GimCat!

Every bag is a piece of prey!

„Species-appropriate nutrition, based on the nutritional profile of natural prey animals“.
That´s the product concept behind the new complete feed, which is a sensible and innovative addition to the GimCat range.
The visualisation of this product concept translated into packaging design is: pure, clear, concise!

A „near nature“ colour concept and an eye-catching key visual convey the idea of „prey capture“.

We are delighted with the successful market launch and the very positive response, including to the appealing packaging design.

A fresh boost for the brand, sales and shoppers.