Package design for ice cream

Here comes the sun

Putting the sunshine in organic and food retail.
Working closely with the Gelato Classico team we succeeded in creating something truly special: a unique brand and packaging design that gets to the heart of the strategy. The national listing is the reward for Gelato Classico.
And for all of us: the pure and simple pleasure of fantastically creamy, typically Italian ice cream.

What we did for Gelato Classico:

  • Brand identity

    Development of the brand style with all accompanying brand elements
  • Package design

    Product range appearance with individual design for B2C and B2B products and differentiated expressions for conventional and organic ice creams
  • Secondary packaging

    Standardization of brand and product communication shipping cartons
  • Corporate design

    All the basics for corporate design
  • Trade communications

    New look for the sales folder for organic ice cream and B2B
  • Trade fair booth

    Design of the booth for the premiere at the Biofach Trade Fair
  • Website

    Synchronization of the web presence, style/structure, with the new brand identity