AdTab chewable tablets are the practical, over-the-counter alternative in the parasite control for dogs and cats. Their delicious beef flavor makes them simply irresistible and easy to use. That means less stress for humans and animals and safe protection against ticks and fleas. Animals looking upwards in anticipation create a direct connection to the product, while the sun-yellow primary color makes the range highly recognizable.
What we did for Elanco Pet Health:
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Package design
Concept development and design of the website for AdTab, an internationally marketed, non-prescription antiparasitic drug for dogs and cats. Production of all master artwork including photo production. -
Guidelines
Implementation of the international packaging design guidelines for Elanco Pet Health and transfer of some of the portfolio's strong monobrands into the new corporate identity.